Meet Our Team

Our Team At SMS Group Has A Unique Blend Of Professional Sales And Marketing Experience. The SMS Team Is Chosen From Some Of The Best Professionals In The Industry.

Experienced Growth

Our Associates And Support Staff Have Successfully Served All Facets Of The Professional Building Products Industry. We Have Well Over 150 Years Of Combined Experience In The The Market.
Brad Dunn

Brad Dunn

Partner

Brad is a founding member of SMS Group, and currently the sole owner/partner. Prior to forming SMS he worked as a sales associate for Tom Flowe & Associates, a Southeast regional manufacturer’s representative agency. Other related industry experience includes sales associate with Diamond Hill Plywood, a large 2-step building materials distributor. He holds a BS in Construction Management from East Tennessee State University. Brad lives in the Greenville, SC area but as sole partner of the company he oversees all of the SMS Group Associates and their territories. 

Tina Batchelor

Tina Batchelor

Associate

Tina joined SMS in 2007 after years of working for a major contractor organization in the United States. She brings a tremendous amount of experienced sales representation to the SMS Group with her years of focusing on builders and remodeling contractors. She is a graduate of University of North Carolina, Greensboro. Tina covers the territories of central and eastern North Carolina, but also includes the Myrtle Beach area of South Carolina and the Virginia Beach area of Virginia representing the after paint vendors for the group. 

Tori Tucker

Tori Tucker

Associate

Tori joined SMS Group in 2010 and brought over 10 years of account experience to the group. Tori is a graduate of the University of Alabama, Tuscaloosa. Tori’s territory covers the western portion of North Carolina, including Charlotte, the majority of South Carolina (excluding the Myrtle Beach area), and the Savannah, Georgia area, serving the After Paint vendors for the group.

Jonathan Winoker

Jonathan Winoker

Associate

Jonathan graduated from Virginia Military Institute in Lexington, Virginia. After graduation he gained industry experience working for VAMAC for 3 years selling plumbing supplies to general contractors. He joined the SMS Group in December of 2013 and has shown to be customer focused, working tirelessly to ensure they have the best customer service and best product to get the job done. Jonathan covers the central, northern and coastal Virginia regions.

Josh Hobbs

Josh Hobbs

Associate

Josh graduated in 2010 from Southeatern Oklahoma State University with a BA, emphasis in Advertising and Public Relations. From 2010 – 2012 he worked for Peak Royalties and was in charge of marketing. In January 2012 he formed Marketing Delivered, LLC with a partner, working with insurance and investment companies, managing advertising budgets. Josh joined SMS Group in Oct 2014. He serves the eastern portion of North Carolina, minus the outer banks.

Eric Vance

Eric Vance

Associate

Eric is a graduate of Carson Newman College where he earned his BS in Business Administration with an emphasis in Marketing. For 15 years he owned and operated a construction company specializing in residential building and restoration. He was a founding partner in an energy services company. Eric joined SMS Group in 2014 and has 21 years of experience in the building industry. He covers the markets of eastern Tennessee and the western portion of Virginia.

Jeremy Ratliff

Jeremy Ratliff

Associate

Jeremy graduated from the University of Tennessee in 1995, majoring in Sociology. He gained experience working with Best Distributing from 1999 -2001, prior to his helping to start Superior Distribution in June 2002. Jeremy joined SMS Group in January 2016, covering the southern and eastern portions of South Carolina and also the Savannah region of Georgia.

Sarah Lemon

Sarah Lemon

Associate

Sarah is a recent graduate of the Virginia Military Institute with a Bachelor of Arts degree in English with concentrations in Writing & Rhetoric and Literature Studies. During her time at VMI she was on the Dean’s List, studied abroad in Oxford England, worked on summer undergraduate research, and worked as a sales associate in retail. She covers the territories of Northern Virginia, Delaware and Maryland for exterior product vendor lines.

Nate Matlock

Nate Matlock

Associate

Nate joins the SMS team with over 10 years of focused experience in the sales and marketing arena. Specializing in customer service and acquisitions, Nate has founded and co- owned two successful mineral royalties firms where his roles included training and management of focused sales teams. He brings a wealth of knowledge in strategic business management to his role in the Greensboro and Charlotte markets.

Judy Dunn Estep

Judy Dunn Estep

Sales Support

Judy graduated from East Tennessee University in 1975 with a BS and obtained her Master of Education degree in 1985. She retired from teaching in 2000. Judy has been with SMS Group since it was founded in 2002. She is responsible for paying all employees and provides office support to Brad Dunn.

Debbie Lepire

Debbie Lepire

Sales Support

Debbie graduated from the University of Nebraska Medical Center in 1982. She has been with SMS Group since 2004 and is responsible for all incoming vendor commission reports and checks in addition to paying all bills.

James Eley

James Eley

Associate

James Eley joined SMS Group in January of 2019. James brings with him 10 years of roofing sales and management experience and knowledge of the home remodeling business. James is a Graduate of the University of South Carolina Spartanburg with a BS in Education. James represents the Upstate of South Carolina and Western NC.

Patrick Shelow

Patrick Shelow

Associate

Patrick joined SMS Group in 2018 with experience in sales management training, and excelled in business to business consulting in the technology industry. He represents the state of Georgia.

Pattie Wicker

Pattie Wicker

Associate

Pattie is a graduate of Montreat College with a Bachelor in Business Administration.  She joined SMS Group in January 2014. She is a creative and enthusiastic professional offering over 20 years of combined experience in sales and marketing for some larger industry manufacturers. She began with SMS as a sales associate, but has recently transitioned to Sales and Marketing Associate.  Pattie is tasked with driving all our sales programs and people to ensure we achieve growth.

Kevin Hall

Kevin Hall

Associate

Kevin is a graduate of Southwest Virginia community College with a degree in Business Management. He joined SMS Group in 2018 with 24 years expereience in the building products industry that includes distribution, manufacturing, and retail. He represent West Virginia.

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PO Box 74697
North Chesterfield, VA 23236

864-449-7270

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